Empire Today: Transforming American Homes with Trusted Flooring Solutions

When it comes to home improvement, few upgrades have as much impact as new flooring. Whether you’re updating a cozy living room, refreshing a high-traffic hallway, or giving your entire home a brand-new look, the right flooring can transform your space from the ground up—literally.

For over 60 years, millions of Americans have trusted one name to deliver high-quality flooring with unmatched convenience: Empire Today®. With a strong reputation for reliability, selection, and at-home service, Empire Today has become a household name in flooring solutions across the United States.

A Legacy of Trust and Convenience

Founded in 1959, Empire Today has served more than a million satisfied customers nationwide. From its humble beginnings in Illinois to becoming one of the leading flooring companies in the U.S., Empire Today has maintained one core mission: to make flooring easy and hassle-free for every homeowner.

What sets Empire Today apart is its in-home shopping experience. Instead of making you drive from store to store, the flooring comes to you. A trained flooring professional will visit your home, show you a curated selection of samples, and help you find the perfect match—based on your lighting, furniture, and style preferences. It’s a personalized shopping experience designed to save time and eliminate guesswork.

Shop-at-Home Simplicity

Empire Today’s Shop-at-Home model is a game changer for busy American families. Here’s how it works:

1. Schedule a Free Appointment: Choose a time that works for you. Empire’s professionals are available days, evenings, and weekends.
2. Browse In-Home Samples: See how flooring samples look in your own space and get expert advice.
3. Get an All-Inclusive Estimate: You’ll receive a transparent, no-hidden-fees price quote on the spot.
4. Professional Installation: In many cases, new flooring can be installed as soon as the next day by certified professionals.

This convenient process takes the stress out of home renovation. There’s no pressure, no confusion, and no endless showroom visits—just a straightforward, customer-friendly approach that puts your needs first.

A Wide Selection of Quality Flooring

Whether you’re looking for the durability of laminate, the warmth of carpet, the sleek style of hardwood, or the easy maintenance of vinyl, Empire Today has options to suit every home and lifestyle. Here’s a closer look at some of the most popular flooring types they offer:

1. Carpet

Soft, cozy, and available in a wide range of colors and textures, carpet remains a top choice for bedrooms, family rooms, and play areas. Empire Today’s carpet selection includes stain-resistant and pet-friendly options designed for today’s active households.

2. Hardwood

Timeless and elegant, hardwood flooring adds value and beauty to any home. Empire Today offers both solid and engineered hardwood in various finishes—from classic oak to trendy gray tones.

3. Vinyl

Luxury vinyl flooring combines style with practicality. It’s waterproof, durable, and perfect for kitchens, bathrooms, and basements. Empire Today carries luxury vinyl planks and tiles that mimic the look of natural materials with easier upkeep.

4. Laminate

Laminate flooring offers the realistic appearance of wood or stone at a more affordable price. With advanced wear layers, it’s resistant to scratches and perfect for high-traffic areas.

5. Tile

Ideal for wet areas like bathrooms and laundry rooms, tile is beautiful and long-lasting. Empire Today offers a variety of porcelain and ceramic options to complement any décor.

Professional Installation You Can Trust

Empire Today’s professional installers are highly trained, insured, and background-checked. The company ensures that every flooring installation meets rigorous standards for craftsmanship and customer satisfaction. From subfloor preparation to the final inspection, you can rest easy knowing your floors are in expert hands.

And with next-day installation available on many products, Empire Today makes it possible to go from decision to transformation almost instantly.

Transparent Pricing and All-Inclusive Estimates

Home improvement can be stressful when hidden costs start piling up—but that’s not how Empire Today operates. The company provides all-inclusive estimates, so you know exactly what you’re paying for upfront.

The quote includes everything:

• Materials
• Padding (if needed)
• Installation
• Moving of basic furniture
• Disposal of old flooring

There are no surprises, and no pressure. You make the decision when you’re ready.

Flooring for Every Room and Lifestyle

Empire Today’s experts help you match the right flooring with your lifestyle. Have pets? Need something waterproof? Want to stay within a budget? Whether you’re designing a kid-friendly playroom or an elegant home office, there’s a solution tailored to your specific needs.

Serving Homeowners Nationwide

Empire Today currently serves over 70 metropolitan areas across the United States, from Los Angeles to New York City, Houston to Chicago. Their local professionals understand the unique climate and housing trends in each region, making them better equipped to recommend suitable flooring options for your home.

Even if you live outside a major city, there’s a good chance Empire Today can still serve you. Their wide network of professionals brings top-tier service to suburbs and surrounding areas too.

Why Homeowners Choose Empire Today

Still wondering why so many homeowners choose Empire Today? Here are just a few reasons:

• Convenience: Shop at home on your schedule.
• Selection: Thousands of flooring choices to match any style or budget.
• Professional Service: From first visit to final install, you’re supported by trained experts.
• Fast Installation: Many floors can be installed the next day.
• All-Inclusive Pricing: No hidden fees, just honest quotes.
• Satisfaction Guarantee: Your happiness is a priority.

The Empire Today Jingle: A Cultural Icon

You’ve probably heard it before: “800-588-2300… Empire Today!” That catchy jingle has been stuck in Americans’ heads for decades—and for good reason. It’s a reminder of how long this company has been delivering dependable flooring solutions and building trust one home at a time.

Final Thoughts: Ready to Transform Your Home?

If you’re planning a home makeover, few things will make a bigger visual impact than new flooring. Whether you want comfort, durability, style, or all three, Empire Today has a solution that fits your home and lifestyle.

More than just a flooring company, Empire Today is a trusted partner in helping you create a home that’s beautiful, functional, and comfortable—without the stress. With flexible scheduling, expert advice, top-quality materials, and professional installation, the floor of your dreams is just one call away.